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The site states the following, "Senior UX designer based in New York City with five years experience in Sydney and London." We observed that the web site stated " Once upon a time a web designer and front-end developer." It also stated " Combining two mobile apps for a unified experience. Working within a team of 3-5 UX designers, a concept was created to introduce a dashboard which surfaced payment options as they were the most used features which also included Kachings social payments and an off-canvas navigation to separate the users tasks. Previous design of CBAs app." The header had ux as the highest ranking keyword. This keyword was followed by user experience, tiffany ho, and tfie which isn't as urgent as ux. The other words the site uses is sydney. london is also included and could not be understood by search crawlers.